IGNOU MJM 025 Solved Assignment 2023-24 PDF and Hardcopy

 

MJM 025 Solved Assignment 2023-24

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Course Code: MJM 025

Assignment Code: MJM 025 ASST/TMA/2023-24

Marks: 100

NOTE: All questions are compulsory

Note: Attempt all the questions and submit this assignment to the Coordinator of yourstudy centre. Last date of submission for July 2023 session is 31st October, 2023 and for January 2024 session is 30th April 2024.

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Q1. Choose a recent advertising campaign or advertisement that has garnered attention, either positively or negatively, in terms of ethical considerations. Analyze the advertisement using ethical frameworks such as honesty, transparency, social responsibility, and cultural sensitivity. Discuss the potential impact of the advertisement on consumers, society, and the brand's reputation.

One recent advertising campaign that garnered attention for its ethical considerations is Nike's "You Can't Stop Us" campaign, launched in 2020. This campaign featured a powerful video showcasing athletes from various backgrounds and sports, emphasizing themes of unity, resilience, and overcoming adversity. While the campaign received widespread praise for its message of inclusivity and empowerment, it also sparked ethical discussions on several fronts.

Honesty and Transparency: Nike's campaign was praised for its authenticity in showcasing real athletes and their stories. However, some critics argued that Nike's history of labor controversies in its overseas factories raised questions about the company's commitment to transparency and ethical labor practices. Critics pointed out that while Nike celebrated diversity and empowerment in its advertising, it needed to ensure that its actions behind the scenes aligned with these values.

Social Responsibility: The "You Can't Stop Us" campaign highlighted the power of sports to unite people across cultures and backgrounds, promoting a message of social responsibility and inclusivity. However, some critics questioned whether Nike was genuinely committed to social justice or if it was merely exploiting social issues for profit. Critics pointed to instances where Nike had faced backlash for its labor practices or controversial marketing strategies, suggesting that the company's social responsibility efforts might be inconsistent or insincere.

Cultural Sensitivity: Nike's campaign featured athletes from diverse backgrounds, reflecting the brand's global appeal. However, some critics argued that Nike needed to do more to ensure cultural sensitivity and avoid cultural appropriation in its marketing. For example, Nike faced backlash in the past for appropriating Native American imagery in its branding, raising questions about the company's sensitivity to cultural diversity.


The potential impact of Nike's "You Can't Stop Us" campaign on consumers, society, and the brand's reputation is multifaceted. On one hand, the campaign's positive message of unity and empowerment resonated with many consumers, enhancing brand loyalty and perception among those who aligned with Nike's values. However, for consumers who were critical of Nike's labor practices or perceived lack of social responsibility, the campaign may have had a negative impact on the brand's reputation, potentially leading to boycotts or decreased consumer trust.

Overall, Nike's "You Can't Stop Us" campaign exemplifies the complexities of advertising in the modern era, where brands must navigate ethical considerations while promoting their products and values. By critically analyzing the campaign through frameworks of honesty, transparency, social responsibility, and cultural sensitivity, it becomes evident that while Nike's message was powerful, the brand still faced scrutiny and debate over its ethical practices and intentions.

Q2. Explore the concept of the Right to Information (RTI) in the context of transparency, accountability, and democracy. Select a case study from your country or region where the RTI has played a significant role in revealing government actions or decisions.

Q3. Examine the complex landscape of privacy in the digital age. Choose a recent case, event, or technology development that has raised significant privacy concerns in the digital space. Analyze the implications of this case on individuals' digital privacy, data protection, and online surveillance.

Q4. Explore the concept of self-regulation in the media industry. Analyze a recent incident or controversy related to media ethics, accuracy, or accountability. Examine the response of media organizations involved in the incidence and assess the effectiveness of their selfregulation measures. Present your analysis in a well structured essay, and propose recommendations for enhancing self-regulation practices in the media industry.

Q5. Select a case study involving copyright issues in the realm of media, arts, or entertainment. Reflect on the evolving nature of copyright in the digital age and its implications for content creators, consumers, and the creative industry. Discuss the potential reforms or alternative approaches to copyright that may better accommodate the needs of content creators and society.

MJM 025 Handwritten Assignment 2023-24

MJM 025 Solved Assignment 2023-24: We provide handwritten PDF and Hardcopy to our IGNOU and other university students. There are several types of handwritten assignment we provide all Over India. We are genuinely work in this field for so many time. You can get your assignment done - 8130208920

Important Note - You may be aware that you need to submit your assignments before you can appear for the Term End Exams. Please remember to keep a copy of your completed assignment, just in case the one you submitted is lost in transit.

Submission Date :

31st March 2023 (if enrolled in the July 2023-24 Session)

30th Sept, 2023 (if enrolled in the January 2023-24 session).

IGNOU Instructions for the MJM 025 Assignments

MJM 025 Media Ethics and Laws Assignment 2023-24 Before ate mpting the assignment, please read the following instructions carefully.

1. Read the detailed instructions about the assignment given in the Handbook and Programme Guide.

3. Write the course title, assignment number and the name of the study centre you are attached to in the centre of the first page of your response sheet(s).

4. Use only foolscap size paper for your response and tag all the pages carefully

5. Write the relevant question number with each answer.

6. You should write in your own handwriting.

GUIDELINES FOR IGNOU Assignment MJM 025023-24

MJM 025 Solved Assignment 2023-24 You will find it useful to keep the following points in mind:

1. Planning: Read the questions carefully. Go through the units on which they are based. Make some points regarding each question and then rearrange these in a STATISTICS IN PSYCHOLOGYal order. And please write the answers in your own words. Do not reproduce passages from the units.

2. Organisation: Be a little more selective and analytic before drawing up a rough outline of your answer. In an essay-type question, give adequate attention to your introduction and conclusion. The introduction must offer your brief interpretation of the question and how you propose to develop it. The conclusion must summarise your response to the question. In the course of your answer, you may like to make references to other texts or critics as this will add some depth to your analysis.

3. Presentation: Once you are satisfied with your answers, you can write down the final version for submission, writing each answer neatly and underlining the points you wish to emphasize.

IGNOU Assignment Front Page

The top of the first page of your response sheet should look like this: Get IGNOU Assignment Front page through. And Attach on front page of your assignment. Students need to compulsory attach the front page in at the beginning of their handwritten assignment.

ENROLMENT NO: …………………………

NAME: ………………………………………

ADDRESS: …………………………………

COURSE TITLE: …………………………

ASSIGNMENT NO: ………………………

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MJM 025 Handwritten Assignment 2023-24

MJM 025 Solved Assignment 2023-24: We provide handwritten PDF and Hardcopy to our IGNOU and other university students. There are several types of handwritten assignment we provide all Over India. We are genuinely work in this field for so many time. You can get your assignment done - 8130208920

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