BRL 013 Solved Assignment 2023-24
BRL 013 Solved
Assignment 2023-24, FREE BRL 013
Solved Assignment 2023-24, FREE BRL 013 CUSTOMER VALUE MANAGEMENT
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BRL 013 Solved
Assignment 2023-24: BRL 013
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Course Code: BRL 013
Assignment Code: BRL 013 ASST/TMA/2023-24
Marks: 100
NOTE: All questions are compulsory
Note: Attempt all the
questions and submit this assignment to the Coordinator of yourstudy centre.
Last date of submission for July 2023 session is 31st October, 2023 and for
January 2024 session is 30th April 2024.
(A) Short Type Questions
Q.1 What are the areas
of service failures in retailing? Briefly explain the strategies of service
recovery.
Product
Availability: Out-of-stock items or incorrect inventory information can lead to
dissatisfaction.
Customer
Service: Poorly trained staff, rude behavior, or unresponsive customer service
channels can cause frustration.
Billing and
Payments: Errors in billing, overcharging, or discrepancies in transaction
records can lead to dissatisfaction.
Product
Quality: Defective products, misrepresented features, or poor quality can
result in customer disappointment.
Delivery and
Logistics: Late deliveries, damaged goods during transit, or inaccurate
delivery information can lead to dissatisfaction.
Strategies of
service recovery aim to address these failures and retain customer satisfaction.
Key strategies include:
Apologizing:
Acknowledge the mistake or failure and offer a sincere apology to the customer.
Listening:
Actively listen to the customer's concerns and empathize with their situation.
Resolving:
Quickly resolve the issue by offering solutions such as refunds, exchanges, or
discounts.
Compensation:
Provide compensation or incentives to make up for the inconvenience caused.
Learning:
Analyze the root cause of the failure and implement measures to prevent similar
issues in the future.
Follow-up:
Follow up with the customer to ensure their satisfaction and rebuild trust in
the brand.
By effectively
implementing these strategies, retailers can turn service failures into
opportunities to strengthen customer relationships and loyalty.
Q.2 Define customer
value expectation. How does a retailer create right value expectation in the
minds of its customers ?
Q.3 What do you mean
by customer perception? List the factors that influence perception.
Q.4 What is customer
value communication? What is the need of customer valu communication?
Q.5 What do you
understand by the term service quality? What are the underlying themes of
service quality?
Q.6 What are the
challenges to retailing in India?
Q.7 Explain the 3 Rs
of customer value management cycle.
(B) Essay Type Questions
Q.8 Explain the
concept of customer retention. Enlist main key points to retain customers in
the business.
Q.9 Write the benefits
of technologies in retail businesses. Discuss the various technologies used by
retailers.
BRL 013 Handwritten Assignment 2023-24
BRL 013 Solved
Assignment 2023-24: We provide handwritten PDF and Hardcopy to our
IGNOU and other university students. There are several types of handwritten
assignment we provide all Over India. We are genuinely work in this field for
so many time. You can get your assignment done - 8130208920
Important Note - You may be aware that you need to submit
your assignments before you can appear for the Term End Exams. Please remember
to keep a copy of your completed assignment, just in case the one you submitted
is lost in transit.
Submission Date :
31st March 2023 (if
enrolled in the July 2023-24 Session)
30th Sept, 2023 (if
enrolled in the January 2023-24 session).
IGNOU Instructions for the BRL 013 Assignments
BRL 013 CUSTOMER VALUE MANAGEMENT Assignment 2023-24 Before ate mpting the
assignment, please read the following instructions carefully.
1. Read the detailed
instructions about the assignment given in the Handbook and Programme Guide.
3. Write the course
title, assignment number and the name of the study centre you are attached to
in the centre of the first page of your response sheet(s).
4. Use only
foolscap size paper for your response and tag all the pages carefully
5. Write the relevant
question number with each answer.
6. You should write
in your own handwriting.
GUIDELINES FOR IGNOU Assignment BRL 013023-24
BRL 013 Solved
Assignment 2023-24 You
will find it useful to keep the following points in mind:
1. Planning: Read the questions carefully. Go through the
units on which they are based. Make some points regarding each question and
then rearrange these in a STATISTICS IN PSYCHOLOGYal order. And please write
the answers in your own words. Do not reproduce passages from the units.
2. Organisation: Be a little more selective and analytic before
drawing up a rough outline of your answer. In an essay-type question, give
adequate attention to your introduction and conclusion. The introduction must
offer your brief interpretation of the question and how you propose to develop
it. The conclusion must summarise your response to the question. In the course
of your answer, you may like to make references to other texts or critics
as this will add some depth to your analysis.
3. Presentation: Once you are satisfied with your
answers, you can write down the final version for submission, writing each
answer neatly and underlining the points you wish to emphasize.
IGNOU Assignment Front Page
The top of the first
page of your response sheet should look like this: Get IGNOU Assignment Front page through. And
Attach on front page of your assignment. Students need to compulsory attach the
front page in at the beginning of their handwritten assignment.
ENROLMENT NO: …………………………
NAME: ………………………………………
ADDRESS: …………………………………
COURSE TITLE: …………………………
ASSIGNMENT NO: ………………………
STUDY CENTRE: …………………………
DATE: ………………………………………
BRL 013 Handwritten Assignment 2023-24
BRL 013 Solved
Assignment 2023-24: We provide handwritten PDF and Hardcopy to our
IGNOU and other university students. There are several types of handwritten
assignment we provide all Over India. We are genuinely work in this field for
so many time. You can get your assignment done - 8130208920
PDF & Handwritten
WhatsApp - 8130208920
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