IGNOU BRL 001 Solved Assignment 2023-24

BRL 001 Solved Assignment 2023-24

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Course Code: BRL 001

Assignment Code: BRL 001 ASST/TMA/2023-24

Marks: 100

NOTE: All questions are compulsory

Note: Attempt all the questions and submit this assignment to the Coordinator of yourstudy centre. Last date of submission for July 2023 session is 31st October, 2023 and for January 2024 session is 30th April 2024.

(A) Short Type Questions

Q1. What is business ethics? Describe the broad areas of business ethics.

Business ethics refers to the moral principles and values that guide the behavior of individuals and organizations in the business world. It involves applying ethical principles to various aspects of business operations, decision-making, and interactions with stakeholders. Broadly, business ethics can be categorized into several key areas:

Corporate Governance: This area focuses on how companies are governed and managed, including the roles and responsibilities of the board of directors, executives, and shareholders. It encompasses issues such as transparency, accountability, and the protection of shareholder interests.

Compliance and Legal Ethics: Compliance with laws and regulations is essential for businesses to operate ethically and responsibly. This area involves ensuring that organizations adhere to relevant laws, regulations, and industry standards in their operations, including areas such as consumer protection, environmental regulations, and labor laws.

Workplace Ethics: Workplace ethics concerns the treatment of employees within an organization. It includes fair employment practices, non-discrimination, respect for diversity, workplace safety, and the promotion of a healthy work environment. Additionally, workplace ethics addresses issues such as employee privacy, confidentiality, and the prevention of harassment and discrimination.

Social Responsibility: Social responsibility involves the obligation of businesses to contribute positively to society and the environment. This includes initiatives related to sustainability, environmental conservation, community engagement, philanthropy, and ethical sourcing practices. Businesses are increasingly expected to consider the social and environmental impacts of their operations and make efforts to minimize negative externalities.

Customer Relations: Ethical considerations in customer relations focus on fair and honest treatment of customers. This includes providing accurate information about products and services, honoring commitments and warranties, protecting customer privacy, and resolving disputes fairly and transparently. Building trust and maintaining a positive reputation are central to ethical customer relations.

Supplier and Partner Ethics: Businesses have ethical responsibilities not only to their customers and employees but also to their suppliers, partners, and stakeholders throughout the supply chain. This involves ensuring fair and ethical treatment of suppliers and partners, upholding labor standards, and preventing unethical practices such as exploitation or corruption.

Financial Ethics: Financial ethics pertains to the responsible management of financial resources and reporting practices. It includes avoiding fraudulent activities, maintaining accurate financial records, and ensuring transparency in financial reporting to stakeholders such as investors, creditors, and regulatory authorities.

Overall, business ethics encompass a wide range of principles and practices aimed at promoting integrity, fairness, and responsibility in all aspects of business operations and decision-making. By adhering to ethical standards, businesses can build trust, enhance their reputation, and contribute positively to society and the economy.

Q2. What do you understand by private brands. Differentiate between private brand and national brand?

Q3. Classify rural retailing formats and distinguish how are they different from urban retailing formats?

Q4. a) What are the precautions to be taken while handling technology in retailing?

b) Explain liberalisation and its impact on retail industry?

Q5. Briefly explain the factors that can influence decision regarding store location. Give examples.

Q6. What do you understand by sourcing? What steps would you intend to adopt in identifying suppliers for a retail unit?

Q7. State the ways by which a franchisor can ensure uniformity in quality across the franchisee chain?

(B) Essay Type Questions

Q8. a) Briefly explain the steps of consumer buying decision process?

b) What is the need for understanding consumer behaviour? Describe the factors influencing retail consumer behaviour.

Q9. a) Explain the meaning of retailing. What are the challenges a retailer faces for retailing in India?

b) What is traditional retail format? State the relevance of traditional retail formats in the current retail business environment?

BRL 001 Handwritten Assignment 2023-24

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Important Note - You may be aware that you need to submit your assignments before you can appear for the Term End Exams. Please remember to keep a copy of your completed assignment, just in case the one you submitted is lost in transit.

Submission Date :

31st March 2023 (if enrolled in the July 2023-24 Session)
30th Sept, 2023 (if enrolled in the January 2023-24 session).

IGNOU Instructions for the BRL 001 Assignments

BRL 001 Overview of Retailing Assignment 2023-24 Before ate mpting the assignment, please read the following instructions carefully.

1. Read the detailed instructions about the assignment given in the Handbook and Programme Guide.

3. Write the course title, assignment number and the name of the study centre you are attached to in the centre of the first page of your response sheet(s).

4. Use only foolscap size paper for your response and tag all the pages carefully

5. Write the relevant question number with each answer.

6. You should write in your own handwriting.

GUIDELINES FOR IGNOU Assignment BRL 001023-24

BRL 001 Solved Assignment 2023-24 You will find it useful to keep the following points in mind:

1. Planning: Read the questions carefully. Go through the units on which they are based. Make some points regarding each question and then rearrange these in a STATISTICS IN PSYCHOLOGYal order. And please write the answers in your own words. Do not reproduce passages from the units.

2. Organisation: Be a little more selective and analytic before drawing up a rough outline of your answer. In an essay-type question, give adequate attention to your introduction and conclusion. The introduction must offer your brief interpretation of the question and how you propose to develop it. The conclusion must summarise your response to the question. In the course of your answer, you may like to make references to other texts or critics as this will add some depth to your analysis.

3. Presentation: Once you are satisfied with your answers, you can write down the final version for submission, writing each answer neatly and underlining the points you wish to emphasize.

IGNOU Assignment Front Page

The top of the first page of your response sheet should look like this: Get IGNOU Assignment Front page through. And Attach on front page of your assignment. Students need to compulsory attach the front page in at the beginning of their handwritten assignment.

ENROLMENT NO: …………………………

NAME: ………………………………………

ADDRESS: …………………………………

COURSE TITLE: …………………………

ASSIGNMENT NO: ………………………

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DATE: ………………………………………

BRL 001 Handwritten Assignment 2023-24

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