IGNOU MJM 021 Solved Assignment 2023-24


MJM 021 Solved Assignment 2023-24

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Course Code: MJM 021

Assignment Code: MJM 021 ASST/TMA/2023-24

Marks: 100

NOTE: All questions are compulsory

Note: Attempt all the questions and submit this assignment to the Coordinator of yourstudy centre. Last date of submission for July 2023 session is 31st October, 2023 and for January 2024 session is 30th April 2024.

Q1. How is the digital transformation affecting traditional businesses in India? Write a feature article that explores the challenges and innovations experienced by these businesses as they navigate the shift to digital. Include case studies or interviews to provide a human angle to the story.

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In the bustling streets of India, where traditional businesses have long thrived on interpersonal relationships and face-to-face transactions, a seismic shift is underway. The digital revolution is reshaping the landscape, challenging age-old practices and propelling businesses into uncharted territories. From street vendors to family-owned enterprises, the wave of digital transformation is altering the very fabric of Indian commerce.

Embracing the Digital Wave: Challenges and Innovations

1. Legacy Systems and Infrastructure: For many traditional businesses, the journey towards digitalization begins with overcoming the inertia of legacy systems and outdated infrastructure. Vishal Sharma, proprietor of a small textile store in Jaipur, recounts his initial struggles: "Upgrading our inventory system and integrating digital payment options seemed like an insurmountable task. But we had to adapt or risk being left behind."

2. Changing Consumer Behavior: The digital era has ushered in a new breed of consumers in India, tech-savvy and digitally connected. Ritu Mehra, a fashion boutique owner in Delhi, notes the shift in consumer preferences: "Our customers now expect seamless online experiences, from browsing collections to making purchases. Adapting to these changing behaviors requires a fundamental rethinking of our business model."

3. Talent and Skill Gap: Transitioning to digital operations necessitates a skilled workforce adept at leveraging technology. However, many traditional businesses face challenges in recruiting and retaining talent with the requisite digital skills. "Finding employees who are proficient in e-commerce platforms and digital marketing has been a major hurdle," laments Rajesh Singh, owner of a handicrafts export business in Kolkata.

Case Studies: Pioneering Digital Transformation

1. Khadi Gramodyog Bhavan: Established in 1957, Khadi Gramodyog Bhavan has been a beacon of India's indigenous textile heritage. However, recognizing the need to modernize, the organization embarked on a digital transformation journey. By launching an e-commerce platform and leveraging social media marketing, they expanded their reach beyond brick-and-mortar stores. Today, Khadi Gramodyog Bhavan serves customers across the globe, preserving tradition while embracing innovation.

2. Murugan Idli Shop: A South Indian culinary institution, Murugan Idli Shop epitomizes the essence of traditional hospitality. Despite its humble beginnings, the eatery embraced digital technologies to enhance customer experience. By implementing online ordering and delivery services, Murugan Idli Shop tapped into a broader customer base, transcending geographical boundaries.

The Human Side of Transformation

Behind every business transformation lies a human story of resilience and adaptation. Priya Patel, a third-generation jeweler in Mumbai, reflects on her journey: "Embracing digital tools wasn't just about staying competitive; it was about preserving our family's legacy for future generations. It hasn't been easy, but seeing our business thrive in the digital age makes it all worthwhile."

As India's traditional businesses navigate the choppy waters of digital transformation, they are rewriting the narrative of entrepreneurship in the digital age. From revamping operational processes to reimagining customer engagement strategies, these businesses are proving that innovation knows no bounds..

In this era of rapid technological advancement, the journey towards digitalization is not merely about embracing new technologies; it's about embracing change itself. And as traditional businesses in India forge ahead, they are not just adapting to the digital wave; they are riding it, charting a course towards a more prosperous and connected future.

Q2. Examine the concept of climate justice and its relevance in the Indian context. Write an article that discusses how climate change disproportionately affects different communities within India, and analyze the efforts being made towards achieving climate justice. Include case studies and expert opinions to illustrate the challenges and potential solutions.

Q3. Develop a news story that highlights a current issue or development in the field of mental health. How does your story convey the significance of this issue to the general public, and what are the broader implications for society? (500 words)

Q4. On the basis of the unit ‘Research for Journalistic Writing’, use the various methods and tools of journalistic research to write an explainer on a religious issue that has been recently in the news.

Q5. Craft a comment piece on the evolving landscape of the Indian entertainment industry, focusing on the rise of web series and digital streaming platforms. Discuss the cultural and economic implications of this change, including its impact on storytelling, representation, and viewer habits.

MJM 021 Handwritten Assignment 2023-24

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Important Note - You may be aware that you need to submit your assignments before you can appear for the Term End Exams. Please remember to keep a copy of your completed assignment, just in case the one you submitted is lost in transit.

Submission Date :

31st March 2023 (if enrolled in the July 2023-24 Session)

30th Sept, 2023 (if enrolled in the January 2023-24 session).

IGNOU Instructions for the MJM 021 Assignments

MJM 021 Reporting Techniques Assignment 2023-24 Before ate mpting the assignment, please read the following instructions carefully.

1. Read the detailed instructions about the assignment given in the Handbook and Programme Guide.

3. Write the course title, assignment number and the name of the study centre you are attached to in the centre of the first page of your response sheet(s).

4. Use only foolscap size paper for your response and tag all the pages carefully

5. Write the relevant question number with each answer.

6. You should write in your own handwriting.

GUIDELINES FOR IGNOU Assignment MJM 021023-24

MJM 021 Solved Assignment 2023-24 You will find it useful to keep the following points in mind:

1. Planning: Read the questions carefully. Go through the units on which they are based. Make some points regarding each question and then rearrange these in a STATISTICS IN PSYCHOLOGYal order. And please write the answers in your own words. Do not reproduce passages from the units.

2. Organisation: Be a little more selective and analytic before drawing up a rough outline of your answer. In an essay-type question, give adequate attention to your introduction and conclusion. The introduction must offer your brief interpretation of the question and how you propose to develop it. The conclusion must summarise your response to the question. In the course of your answer, you may like to make references to other texts or critics as this will add some depth to your analysis.

3. Presentation: Once you are satisfied with your answers, you can write down the final version for submission, writing each answer neatly and underlining the points you wish to emphasize.

IGNOU Assignment Front Page

The top of the first page of your response sheet should look like this: Get IGNOU Assignment Front page through. And Attach on front page of your assignment. Students need to compulsory attach the front page in at the beginning of their handwritten assignment.

ENROLMENT NO: …………………………

NAME: ………………………………………

ADDRESS: …………………………………

COURSE TITLE: …………………………

ASSIGNMENT NO: ………………………

STUDY CENTRE: …………………………

DATE: ………………………………………

MJM 021 Handwritten Assignment 2023-24

MJM 021 Solved Assignment 2023-24: We provide handwritten PDF and Hardcopy to our IGNOU and other university students. There are several types of handwritten assignment we provide all Over India. We are genuinely work in this field for so many time. You can get your assignment done - 8130208920

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