Friday, August 21, 2020

IBO 02 International Marketing Management Solved Assignment 2020-21


IBO 02 International Marketing Management

Solved Assignment 2020-21

Maximum Marks: 100

Attempt all the questions

1) (a) Distinguish between the following:

i) High-Tech Positioning and High-Touch positioning

ii) Product and Service (5 + 5)

(b) Write short notes on the following:

 i) Piggybackings

 ii) EPRG Orientation (5 + 5) 2) What do you understand by international marketing, multinational marketing and global marketing? Discuss how international marketing involvement and commitment of the company changes in the above three contexts. (9 + 11)

3) An Indian tractor manufacturing company is planning to enter African markets in collaboration with a local company in Africa. Discuss any two modes of international market entry suitable in this context, and comment on their relative merits and limitations. (20)

4) Differentiate between product standardization and adaptation in international marketing. Evaluate the various factors of standardization and adaptation, and suggest the conditions under which each of them is suitable. (8 + 12)

5) Discuss various sales promotion tools in international marketing to enthuse consumers, middlemen and own sales force to buy/promote the product. (20)

IBO 02 Solved Assignment 2020-21 As explained within the Programme Guide, you've got to try to to one Tutor Marked Assignment for every course.

We are sending the assignments of all the six courses together during this booklet.

Assignment is given 30% weightage within the final assessment. To be eligible to seem within the Term-End

IBO 02 Solved Assignment 2020-21  Examination, it's compulsory for you to submit the assignments as per the schedule. Before attempting the assignments, you ought to carefully read the instructions given within the Programme Guide.

These assignments are valid for 2 admission cycles (July 2019 and January 2020). The validity is given below:

1. those that are enrolled in July 2019, it's valid upto June 2020.

2. those that are enrolled in January 2020, it's valid upto December 2020.

In case you're getting to appear in June Term-End Examination, you want to submit the assignments to the Coordinator of your Study Centre latest by 15th March and if you're getting to appear in

For December 2019-January 2020 Session Last Date of Assignment – 30th September 2020


IGNOU IBO 02 Solved Assignment 2020-21: Gandhi National Open University had recently updated the present session of 2019-20 M.Com Programme assignments on their official university website. we've made your work easy by making the solved assignments directly on one portal in order that students can easily get the solved assignments in one go. Students are advised to download their M.Com IGNOU Assignments from this webpage itself with none hassle.

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IGNOU Assignment Status 2020

IBO 02 Solved Assignment 2020-21 Those students who had successfully submitted their Assignments to their allocated study centres can now check their Assignment Status. along side assignment status, they will also checkout their assignment marks & result. All this is often available in a web mode. After submitting the assignment, you'll check you IGNOU Assignment Status only after 3-4 weeks. it'd take 40 days to declare.

IBO 02 Solved Assignment 2020-21  Here the scholars can check their IGNOU Assignment Status, marks, result or both the sessions i.e; June & December 2020.

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